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Social Media Tips

6 Steps To Measure & Track Instagram Growth

Are you just posting to post? STOP. You’ll never see growth if you aren’t tracking your metrics… your HARD-EARNED metrics. Monitoring your brand’s performance on Instagram doesn’t have to be daunting. It’s

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Beacon

The Secret of Christmas

By: Bob Aycock, Account Manager & Purveyor of Christmas Cheer One of my favorite Christmas songs is called “The Secret of Christmas.” It was first performed by Bing Crosby in the late

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Emerging Trends

OTT – The Future of Video Content

In 2017, Beacon (Media Connect Partners) set out to bring OTT (over-the-top) delivery of internet-based video content to ministries by creating a platform for good quality, affordable streaming. After months of research

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How To

Why LinkedIn Matters For Marketing

Do I really need a LinkedIn profile? If you are a working professional, the answer is an unequivocal YES! You might be thinking, “LinkedIn only matters if you’re looking to change your

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